The Bay, Sears, Holt Renfrew and Guerlain boutiques ). Dave Lackie and I take an honest whiff.
He Says:
The danger of creating a completely new scent and calling it the same name as an iconic perfume is that consumers approach it with preconceived ideas. And this perfume has nothing to do with the original: I smell a light and charming fragrance that becomes even better on skin. Guerlain¹s master perfumer Thierry Wasser created it for his young niece and it’s lovely. ★★★ ★ (out of 4)
She Says:
Like Coco Mademoiselle, the young Chanel perfume upstart that quickly overtook older sister Coco, Guerlain is looking to cultivate a new demographic (young women) for Shalimar, its legendary oriental perfume franchise. Created in 1925 by Jacques Guerlain, the original is an unmistakable heady, spicy, sultry and very sophisticated (read: grown-up) scent. Parfum Initial’s playful pink tint is a clue that this is a younger version; the ad campaign tagline ‘my first Shalimar’ is the another. Perfumer Wasser tones down the orientalism and adds raspberries, tangerine, jasmine and tonka beans, but the result is still velvety-chic. It maybe be courting a less sophisticated nose but it still dries down to the most elegant, fruity-vanilla perfume I’ve smelled in a long time. ★★★½
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